- McClure Media & PR is one of Ireland’s leading public relations companies.
- It is owned by Ian McClure who is a trusted adviser to some of the biggest brands operating in Ireland.
- Ian founded the company to provide clients with a personal service and real experience at all times.
- He works directly with CEOs, senior management teams and business leaders to develop and implement effective PR strategies that are aligned to their business strategy.
- Ian brings his career experience over 26 years as a journalist, campaign strategist and public relations adviser to every client account.
- Ian is also expert in sponsorship activation and speech writing and possesses unrivalled international experience in crisis management and crisis communications.
- Clients can expect to meet and work one-to-one with Ian at all times. He is straight-talking providing creative thinking, measurable results and full value for each client's investment in PR.
- We tell your story.
- Great stories stay with people. We know what makes one and how to tell one.
- We shape your story into a strategic PR campaign with a clear brand message, objectives, a timeline for delivery and agreed KPIs.
- We communicate your story to the audience who will be responsive and receptive to it, positively influencing what people say and think about you.
- We measure the results we achieve against KPIs to show the return on your investment in PR.
- We bring 26 years of experience to all that we do.
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- Every organisation and every individual has a great story to tell.
- We create PR strategies that identify and shape those stories around a clearly defined brand message.
- We use research to target the right audience and our extensive contacts to tell your story so that it engages and influences your audience.
- Every campaign sets clear objectives, a timeline for achieving them and KPIs to measure the return on your investment in PR.
- The end result is great stories that stay with people who act upon them.
- Successful sponsorship activation is about three things – great ideas that work across all channels, knowing how to tell a story with a seamless brand message and flawless, strategic execution.
- We bring all three to the table. We work with brands to identity and negotiate sponsorship agreements, activating partnerships with sporting bodies, teams, events and brand ambassadors.
- Our strategies engage target audiences through the production of accessible content, well placed media stories and the effective PR management of sponsorship assets and ownership rights.
- We have advised clients through some of the biggest national and international crises in politics, business and sport.
- We provide counsel and specialist expertise that can be relied upon to ensure that you think clearly throughout a crisis and that you respond effectively through clear internal and external communications.
- We advise and counsel on the strategic response required to protect your brand and reputation and we manage every aspect of how that relates to PR and communications, including acting as a spokesperson for the media.
- Great speeches communicate a core message that people remember.
- We work internationally and have written speeches for heads of state and government, business and sport.
- Our work in Ireland includes speech writing for Cabinet Ministers, Ard Fheiseanna, general elections, referenda, political crises and issues and for business leaders delivering keynote speeches at a wide variety of corporate events.
- McClure Media & PR was founded by Ian McClure who is one of Ireland’s most experienced PR practitioners.
- His career experience over 26 years as a journalist, campaign strategist and public relations adviser has put McClure Media & PR at the forefront of public relations in Ireland and internationally.
- Ian is expert in strategic communications, sponsorship activation, speech writing, crisis management and crisis communications.
- He provides clients with a personal service that is informed by his broad experience. That service and his expertise is what differentiates McClure Media & PR and it is the reason why clients choose and stay with the company.
- Ian works directly with CEOs, senior management teams and business leaders and has advised some of the biggest brands operating in Ireland including Nissan, JD Sports, Maxi Zoo, Sixt, Greyhound, Subway, Coca-Cola and the Windsor Motor Group, amongst others.
- He devised and directed PR strategy for the Baku 2015 1st European Games and advised the Union Cycliste Internationale through the fallout from the Lance Armstrong doping crisis. He has advised various national sports federations as well as Ministers for Sport and IOC members internationally.
- Ian is a former political adviser to Cabinet Ministers and a former Fianna Fail press director. He is a full member of the Public Relations Institute of Ireland and the National Union of Journalists.